Plymouth cars started life in the United States in 1928. Founded by the Chrysler Corporation and aimed at the lower end of the fledging US car market as a direct competitor to Ford and Chevrolet who at the time shared the lions share of the cheap car market. Plymouth cars although priced in a similar price bracket to the cheaper Chevy’s and Fords were deliberately priced just a little more expensive and for this offered more luxurious and advanced features as with external hydraulic breaks fitted as standard. Plymouth cars were first marketed solely through Chrysler outlets the Plymouth motive (logo) was designed to picture a rear view of the Mayflower sailing ship and the Plymouth name was associated with the Mayflowers original landing at Plymouth Rock although the Plymouth cars name was actually derived from farming implements popular at the time.
The original Plymouth car model was taken from one of Chryslers subsidiaries Maxwell Chalmers the more expensive Maxwell car model being reworked for its cheaper and brand new Chrysler 52 eventually after some redesign the car was named the Chrysler-Plymouth Model Q and by 1929 Chrysler had been dropped from the name completely with the start of the new Plymouth U model.
Plymouth insurance remained steady throughout the Great depression as those that could still afford as car in those troubled times saw the Plymouth as value for money and as such was riding high in terms of sales throughout the great depression. Plymouth cars can in large part be attributed with Chryslers continued survival throughout the great depression. By the start of the 1940s Plymouth cars was nearing 500,000 manufactured and sold each year and by the mid forties for a brief time became number in US car sales even outstripping ford. With the start of the 1950s Chrysler had built Plymouth into a solid well thought of brand desired by the car buying public for its robustness and durability. By the late 1950s production was up around 750,000 Plymouth cars a year. The 1950s however were to be Plymouths greatest years as with the 1960s and 1970s Plymouth cars rapidly lost popularity with some success such as the 1970s Plymouth Valiant and Plymouth Duster compact car models. Plymouth cars even scored some success in the early 1980s with models such as the Plymouth Reliant 1981 and Plymouth Voyager 1984 but in general Plymouths sales and output continued to fall. Plymouth by the early 1990s had become more of a badge than a carmaker in its own right with models being renamed and packaged from Dodge and Chrysler. The last new model to be introduced by Chrysler Daimler under the Plymouth bade was the Plymouth Neon after which Chrysler Daimler dropped the Plymouth Badge and production was wound down.
There are many Plymouth cars still on the road today with many happy owners who will no doubt be keen to find the best Plymouth insurance
By: Brigo
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